Blog: A Visit to the Pokemon 25th Anniversary Pop-up at Harrods London

Published on 27 July 2021 at 21:00

One month of Pokémon goodness at Harrods London!

The 25th Anniversary of Pokémon is still in full swing, and The Pokémon Company International has partnered up with luxury department store Harrods to temporarily take control over their toys department for 1 month to celebrate the 25th Anniversary of Pokémon. 


PokeGuardian staff member PokéTaj (and also Host of the PokeGuardian Podcast) was in the area of this celebratory Pokémon-themed pop-up, and went in to have a look what is available at Harrods Knightsbridge. This pop-up launched today on July 27, 2021 and you can find it at the 4th floor. 


Are there any hidden treasures to find at this Pokémon 25th Anniversary pop-up? Let's find out!

There is plenty of decoration in this pop-up along with two big walls of all 25 first partner Pokémon from all generations. Also a display of Pikachu and it's dex number, which is #25. This would be very cool to stand in front of and take photos of selfies of. 

There is a big display showcasing Pokémon Journeys trailers. It really stands out, the screen that is. Nothing too special.

There is plenty of various officially licensed Pokémon merchandise available from brands like Jazwares, Teknofun, GB eye, The Wand Company and Difuzed. No Pokémon Center exclusive products are available in this pop-up, but we are sure that you will find amazing stuff for any Pokémon fan!

We personally like the Pokémon - Eevee Plush Snapback from Difuzed alot!

Lastly, what most of the readers most likely are more interested in, is the Pokémon TCG section of the pop-up. There is plenty of more recently released Pokémon TCG products to find here. Their latest set Sword & Shield - Chilling Reign was plenty available, but also Sword & Shield - Battle Styles products, various Tins and even Shining Fates Tins and Mini Tins.


An Harrods stamped exclusive promo card commemorating this pop-up would have been very cool.

What do you think of this Pokémon 25th Anniversary pop-up? Do you happen to be in the area? We really recommend having a look then. Although it must be said, that we don't recommend travelling from abroad to visit the Harrods London Pokémon 25th Anniversary pop-up.


We do think however, that this is a very awesome pop-up location with some cool activities to do with friends and family making for a nice experience during the 25th Anniversary of Pokémon.

But it's obviously not on the same level as the Pokémon Center London Pop-Up Store from 2019, which we visited too a day early before it's official opening. And we did not expect that in the first place of TPCi when hearing about this pop-up at Harrods.

This is not the first time Harrods partnered up with The Pokémon Company International before, and we don't think it's the last time either. We hope to see more pop-ups in the future and even more pop-ups being opened at even more countries!


Do you wish to have a Pokémon 25th Anniversary pop-up in your country? Let us know! PokéTaj also happened to make a video montage of the 25th Anniversary pop-up at Harrods London. We recommend watching it to have a nice overview!

You can follow PokéTaj on Twitter and on YouTube

Pop-up store information: toynews-online

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